Maximizer Personal Edition

Maximizer 7 (Personal Edition) by Multiactive Software will help you gain big-business returns at a small business price.  For a team of up to ten users Maximizer 7 Personal Edition incorporates these great features:

...and many more features that will improve your efficiency, increase your sales, and enhance your customer service.

NOTE: If you require more than 10 users, team selling, or need laptop or remote site synchronisation, then you will need Maximizer Enterprise 7

Maximizer is more than just a contact manager. It is a complete solution that incorporates account management with e-commerce, sales opportunity management, e-mail, scheduling, data analysis and reporting, a marketing library, and a set of companion tools that enable you to bring your data with you on your mobile computing device. With all these features, it is easy to see why Maximizer has been the solution of choice for over a million users world-wide.

Right out of the box, you can use an integrated e-commerce engine to help you transform your business into an e-business. Maximizer has been enhanced with the e-commerce functionality of ecBuilder, voted the 'Best E-commerce Solution for SME's. This enables you to easily build a Web storefront to generate online sales, writing all sales and contact information directly into your Maximizer database. Maximizer also includes an order and transaction management component that allows you to manage every sale, regardless of how a customer contacts your business.

Key Benefits of Maximizer 7 (PE):

  • Improve your level of customer service, tracking all your customer communication.
  • Generate more leads and sales through your own Web storefront.
  • Manage all your customer sales orders in real time using robust order management.
  • Bring your data with you on the road, using the included Maximizer Mobile Products (ideal for the Palm Connected Organiser).
  • Grow your business comfortably knowing that the software can scale to meet your needs.
  • Deploy quickly using the "out-of-the-box" functionality, improving efficiency and increasing revenue.
Take the powerful functionality of Maximizer 7 PE one step further with our range of Maximizer Enhancement Tools

Features of Maximizer 7 PE include:

Account & Contact Management
  • Account and Contact Management.
  • Record all customer interaction and history.
  • Create custom fields to track information unique to your business.
  • View consolidated activity and history information for each account.
  • Create and save custom views and workspaces.


  • E-commerce Integration
  • Build a Web store that supports online credit card orders
  • List over 25 items in an online catalogue.
  • Provides your customers with peace of mind by encrypting all orders with SSL transaction security.
  • Wizard-driven tools will help you build your Web site every step of the way - no programming, technical, or design skills required.
  • Automatic search-engine registration will enable the world to find your Web site.
  • Includes 40 different templates to make it easier to develop a professional-looking Web site.

  • Lead Tracking & Opportunity Management
  • Manage a pipeline of opportunities from lead to close.
  • Forecast revenue and cash flow.
  • Track lead sources for contacts and opportunities.

  • Calendars and Scheduling
  • Quickly schedule appointments, activities, and to-do's.
  • View and print graphical calendars.
  • Integrate with the calendar in Microsoft Outlook.
  • Schedule pop-up event/occasion reminders.
  • Create prioritised task lists.

  • Word Processing, Fax, and E-mail
  • Create letters, faxes, memos, e-mail, and other documents with the click-of-a-mouse.
  • Mail merge contact information using built-in or custom templates for letters, faxes, and e-mail.
  • Create documents using the built-in Maximizer Word Processor or use Microsoft Word or Corel WordPerfect.
  • Fax your customers using Microsoft Fax, WinFax PRO, FACSys, or FaxWorks.
  • Distribute broadcast faxes using built-in links to the Xpedite fax broadcasting service.
  • Send e-mail messages instantly using any VIM- or MAPI-compliant e-mail client.
  • Marketing
  • Store documents, e-mail, and, marketing projects in a marketing library.
  • Plan and track marketing campaigns.
  • Profile customers to identify trends and similarities.
  • Monitor competitive information.

  • Reporting & Analysis
  • Create, view, and print pre-formatted and custom reports, including revenue forecasts, sales pipeline analysis, account activity, address books, customer profiles, and more.
  • Enhance your reports with charts, numerical calculations, and full-colour graphics.

  • Database and Administration
  • Import data from other contact managers, including ACT!, GoldMine, and Outlook.
  • Import data from a wide variety of databases, including ASCII, dBase, Access, and more.
  • Add new user-defined fields and tables at any time.
  • Schedule reports and maintenance during off-peak times.


  • Recommended Technical Specifications
  • Windows 95, 98, 2000, NT 4.0.
  • Pentium 300 processor or higher.
  • 64 MB RAM.
  • 50 MB of hard disk space required (100 MB recommended).
  • Web Browser: any of Netscape Navigator 4.x (Communicator), Internet Explorer 4.x or 5.x.

  • Additional Requirements
  • CD-ROM drive.
  • VGA monitor.
  • Mouse or comparable pointing device.
  • 32-bit MAPI- or VIM-compliant e-mail system.
  • Internet access required for Internet features.
  • Maximizer Mobile Products require compatible mobile computing device.

  • Additional Requirements for ecBuilder Module
  • E-mail client that supports MIME.
  • Publishing on the Internet requires Internet connection with an Internet Service Provider.
  • Internet Explorer 4.0 or later is required for the support of the advanced security features. Netscape or any other browser may be set as the default browser, but the Internet Explorer 4.0 or later must be installed to provide the necessary supporting libraries for ecBuilder's security features.
  • Real-time credit card transaction processing requires that you obtain a working merchant account with one of the real-time transaction processors found in the product (Click-Pay, Cardservice International, E-xact, InternetSecure, or PsiGate), you will also have to obtain and install an E-mail Client Digital Certificate on the computer that is used to generate the ecBuilder Web site, and the computer that is used to receive and process orders in the OrderDesk in Maximizer 7 PE.
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